The definition of marketing is rather short. Remember the class slide with the definition:
MARKETING (noun) The action or business of promoting and selling products or services.
If that is the totality of marketing, why am I teaching a 16 week class on the subject and why are you enrolled? This could be covered in a few hours if it were only so simple.
In the comments section for this post, please discuss what marketing means to you, both as a consumer and as a future professional in the field. Everyone is to post at least once, but feel free to build upon what others have said and to revisit the blog and create a discussion on the topic. Those who participate before our next class will receive the 15 points for this assignment.
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